FENTYXPUMA….
7th September 2016
https://www.youtube.com/watch?v=uIObMwB1QAY
Rihanna’s new FentyXPuma collection has landed! It’s packed with cool edgy Rihanna inspired sportswear! Some of the pieces like the full length dressss are over £200 not sure I would pay that much but I’m sure the #Navy RiRi’s fanbase have been saving up for months!
RiRi rocked NYC with 2 pop up store launches head to toe in her latest collection. I like the sports bras and oversize tees! The collection includes hoodies, kimono track jackets, terry cotton chokers, leggings, crops and full on sexy thigh high lace up boots. It has a very 90’s TLC vibe about it but with a Japenese inspired twist in simple black and white with the odd plash of colour on the footwear. I’m sure there are still pieces Puma and Rihanna have held back on sharing and plan to release throughout the next few months, especially during the Christmas month.
Thanks to Rihanna as the creative director since 2014 Puma has been reinvented and taken more serious again! It’s a much bigger brand in a couple of years and has increased in sales thanks to RiRi! It’s a much more nterestimg time for us the buyers now with Adidas and Nike recently releasing some amazing collabs with the likes of Riccardo Tisci and Olivier Rousteing, it leaves us with so much choice we can really shop around and find the right item plus price that suits us! Check out the full FENTYXPUMA collection here and let me know what your fav piece is!
